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Articles & work — 25

Luminar Foundation. Branding & Website Design — Denormalized ™

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Luminar Foundation: Denormalized's Branding and Website for a Charity for Older People

Esferas azules infladas dispuestas en anillo, del autorrebrand de the branding people

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The Branding People: A Studio Rebuilds Itself on Systems

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Rebrand Before & After: 15 Identity Refreshes Analyzed

Runo - AI-powered Fintech Platform UX/UI Design — Maria Korniichuk

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Runo: Maria Korniichuk's UX/UI Design for an AI Fintech Platform

Semiflex — Medical Device Branding & Packaging System — TINGE STUDIO

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Semiflex: Tinge Studio's Branding and Packaging for a Medical Device System

OriginBiotics supplement branding and packaging — Maja Regula

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OriginBiotics: Owlsome Studio's Branding and Packaging for a Probiotic Supplement

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EPHEM: Didi Brand Atelier's Identity for a Minimalist Skincare Brand

Freedom Finance Bank — Card Series — Renua | Renua.one

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Freedom Finance Bank Card Series: Renua's 3D Motion System for a Banking Portfolio

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The Anti-Logo Movement: Why Startups Are Betting on Typography Over Marks

A modern laptop displaying Arc Browser's sidebar UI with color-coded tabs, shot at oblique angle with warm desk-lamp light and a notebook and ceramic mug in soft focus

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Arc Browser's Identity: The Browser as Object, Not Tool

RESER — Yoonjae Lee

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RESER: A Visual Identity Built on Subtraction for a Skin-Balance Skincare Brand

Quiosco callejero Dinamo Specimen 2 abierto en una plaza

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Studio Spotlight: Dinamo Type Foundry and the Typography of Now

COLE'D Ice by Cole Palmer & Gopuff — Gui Dossantos

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COLE'D: WKNDHRS's Packaging for Cole Palmer's Premium Ice Line with Gopuff

Oatly oat milk cartons with signature hand-drawn, typographically chaotic cream packaging arranged on a kitchen counter in morning light

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Oatly: The Brand That Weaponized Packaging as Editorial

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How Stripe Built a Design Empire Beyond Payments

Tokyo train station signage system with color-coded line identifiers, pictograms, directional arrows and bilingual typography

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How Tokyo's Train Stations Became a Masterclass in Wayfinding Design

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Why Every Direct-to-Consumer Brand Looks the Same, and Who's Breaking the Mold

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The Rise of the Chief Brand Officer: Why Design Has a Seat at the Table

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What We Loved This Month: April 2026's Best in Brand Design

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5 Brand Guidelines That Are Actually Worth Reading

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Mailchimp's Rebrand: Two Years On, Did the Quirk Survive the System?

A luxury unboxing moment — a rigid box opened to reveal tissue paper, ribbon, embossed details and a letterpress card on a marble surface

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The Invisible Design of Luxury Packaging: Unboxing as Brand Experience

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Spotify's Visual Identity Evolution: How Constraints Built One of Tech's Most Recognizable Brands

A corporate identity mark at building scale on a glass and steel facade

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Studio Spotlight: Lippincott: Corporate Identity at Scale

Ilustracion de dos manos enmarcando destellos sobre fondo amarillo

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Studio Spotlight: Wolff Olins: Fifty Years of Brave Brands