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Luscous Spirits Gin: Yaroslav Shkriblyak's Illustrated Packaging
by Yaroslav Shkriblyak
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Salsa Brava: Elynor Studio's Mythology-Led Packaging for a Mexican Salsa Brand
by Elynor Studio
…Nahual, represent each salsa variant and bring a distinct personality to the brand. The illustration system extends across packaging, posters, and brand communications, creating a playful…
project
Flux Coffee: Artsby Emde's Bean-Mascot Identity for a Conceptual Café
by ARTSBY EMDE
…combines a retro touch with a homey, approachable atmosphere. The colors, typography, and illustrations are designed to feel nostalgic yet fresh, bringing the comfort of a familiar café in…
project
I AM ITALIANO: Happycentro Turns Chocolate Packaging into Collectible Postcards
by Happycentro
On April 9, 2026, Happycentro Design Studio, Verona's long-running illustration-first design house, published I AM ITALIANO, a packaging identity for Sabadì's premium…
project
Home Bake: Little Mak's Butter-Yellow Booth for the Taipei International Food Show
by Little mak
…for the brand character. To emphasize the brand's "handcrafted" and "pure" spirit, I illustrated various baking scenarios, from mixing batter to showcasing final products. These narrative…
article
The Vercel Aesthetic: Why Every Dev Tool Looks Like This Now
by Jose Pablo Dominguez
…green. Mono or tight grotesque typography at a generous line-height. Geometric SVG illustrations rendered in flat line-work rather than full-color illustration. Aggressive whitespace…
project
Linear's Brand System: Speed as a Visual Language
…Linear's visual system is defined by what it refuses. There is no gradient. There is no illustration. There is no hero video. Every component (the logo, the documentation, the marketing…
article
Spotify's Visual Identity Evolution: How Constraints Built One of Tech's Most Recognizable Brands
by WeLoveDaily Editorial
…announcement but through incremental replacement. Campaign photography returned to full color. Illustration and motion graphics gained prominence. The gradients (smooth, multi-hued transitions…
article
The Minimum Viable Brand Is Dying, and Good
by Jose Pablo Dominguez
…look the same: a Geist or Inter wordmark, a single saturated accent color, a minimalist illustration pack, maybe a Squarespace-era landing page. The minimum viable brand worked when it…
article
Mailchimp's Rebrand: Two Years On, Did the Quirk Survive the System?
by WeLoveDaily Editorial
…of the most recognizable brands in tech. Freddie the chimp, rendered in a hand-drawn illustration style, winked from the corner of every email footer powered by the platform. The camel…
article
Oatly: The Brand That Weaponized Packaging as Editorial
by WeLoveDaily Editorial
…constructed machine designed to look unconstructed. Every element (the typography, the illustration style, the layout logic, the writing) works together to create the impression of spontaneity…