Each scent gets a trail code and a colour tied to Taiwanese landscapes such as mountain mist, valleys and fields, across naming, packs and film.
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minnao : Packaging Visual System Design
AD:Liang Chu Ching Chang Ying Sin
D:Liang Chu Ching
P:Lee Tsung Yu – product minnao – landscape
PM:Chang Ying Sin
CL:minnao
Year:2025
SCENT TRAIL
— SENSORY MAPS ON THE MOVE
minnao explores Taiwan’s landscapes through scent. We developed the “Scent Trail” concept, where fragrance becomes a sensory coordinate—mapping place, memory, and movement.
Each scent is assigned a route code and color palette inspired by terrain—misty hills, river valleys, open fields—turning geography into a visual anchor.
This logic extends to naming, packaging, and photography, building a consistent, expandable identity system. Materials echo the body’s wayfinding, with tactile textures that evoke the richness of soil and place.
Coordinate — Route — Arrival.
SCENT TRAIL
— SENSORY MAPS ON THE MOVE
Originally published on Behance by OUT OF OFFICE. View the original project.
